Digital Marketing

The web is the most powerful and cost-effective sales and marketing tool available. In a difficult economic climate, it can be used to generate new business, increase turnover and promote your company easily and without huge financial outlay.

Our training will teach you how to assess your existing online presence and set realistic objectives for increasing revenues. Exploring the various options available to increase turnover will include online advertising, search engine marketing and how to create successful email campaigns, the training will provide you with the ability to compile your Digital Marketing Strategy and implementation plan.

Bespoke Training and Consultancy for
Digital Marketing

Bespoke training courses designed to help businesses explore and exploit the potential online marketplace gaining maximum exposure and competing in a tough economic climate.

Below are just some of the units which may be included:

• Assessing your situation
• Outlining your objectives
• Defining a strategy & tactics
• The Online Mix: Online Advertising, Banner Ads, using Rich Media, Emailshots
• Split Testing ads
• Search Engine Marketing
• Social Media Marketing
• Generating a marketing campaign and compiling an action list
• Maximising consumer engagement
• Managing and retaining repeat business and incentivising

These courses can be delivered in our training suite or on your company premises at your convenience, tailored to focus on specific areas of your online marketing.